the target audience for the homepage is prospective and current students. therefore, they play a significant role in the homepage design. In addition to providing access to information, it will be important to use the homepage as a marketing tool, promoting ETSU activities and achievements and providing an idea of campus and academic life for prospective students.
In the survey responses, you said you wanted
- improved navigation. Fewer links, more understandable sections. Much better navigation at the second-tier level, so getting to basic sites is more obvious
- more variety in presentation - not so scripted, more links to what is going on on campus, weekly highlights boasting about students, student groups, faculty and staff at ETSU
- Make it easier to find department links. Have "Quick links" to important information
- New Pictures. change the pictures! More vibrant colors. more current style
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